A recent article by The Guardian shows how the impact of COVID-19 is changing the way businesses are not just currently working, but might continue to do so.
Business process functions are severely disrupted. For many multinationals, complex and business-critical services that are handled by global operations must be reassessed and restructured. Here are four learnings on how to set yourself up for success during times of crises. (Source: Accenture):
- Customer Relations - Serve your customers and adapt to changing global and local conditions. Be transparent in your operations and compassionate in your engagements, creating deeper, more trusted relationships. Additionally, implement virtual offerings like home delivery, online shopping, augmented reality or virtual reality experiences to provide easier access to your services and products.
- Operations - Build a healthy business through continuity and being proactive by establishing a comprehensive, customer-oriented plan that is sustainable. Prioritise actions that help you pre-empt the impact of volatility to ensure supplier relationships and business to business processes are effectively supported. Develop new business processes to adapt to new ways of collaborating and decision-making via technology.
- Leadership - Organisations need to focus more than ever on their primary responsibility of taking care of their people while rapidly managing the shift to new patterns of work. Leaders need to look out for individuals as well as the wider workforce and community by anticipating their people’s changing needs. Sharing a clear and transparent plan on how decisions are made as well as responding proactively rather than reactively will build trust and provides a feeling of safety.
- Workplace – Protect and enable your people by adjusting your workplace to work remotely through digital collaboration tools. Redesign your office with a wellness-driven approach including ergonomic chairs, proper lighting, nutritious food, etc., as well as comprehensive employee benefits, health insurance, wellness offerings, access to yoga and gym classes, meditation sessions or any other activities that help reduce stress and boost the body’s immune system.
“When everything seems to be going against you, remember that the airplane takes off against the wind, not with it.”Henry Ford, Founder of Ford Motor Company
Community First: How Precision Fitness Is Supporting Its Clients
Precision Fitness is one of Switch & Co's wellness partners and a role model when it comes to client engagement, customer relationships and a modern way of operating. Community is key, so it came as no surprise that ever since COVID-19 became a part of our daily lives, Precision Fitness started engaging its community through daily livestream group fitness classes, chats, and virtual workshops.
Making use of community-centric communication tools to interact with staff and members via WhatsApp and Facebook groups help to create a feeling of belonging and provides mental health support during these times, rather than only looking for immediate revenue streams.
"As a gym owner, I like to think that we are existing for how we are going to be next week, month, a year from now. How we show up for our members now will be how they talk about us when things get back to normal. I think about this every day. "Ryan Charem, Founder of Precision Fitness
Precision Fitness is a boutique fitness studio in the heart of Central, offering personal coaching, group classes, 4-week challenges, and online consultations. Its classes are available on the Switch app. Precision Fitness HK | 11/F, 98 Wellington Street, Jade Centre, Central, Hong Kong
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